The Event Revenue Gap Calculator

See Exactly How Much You're Leaving on the Table

(Takes 6 Minutes. Might Change Everything.)

Most founders think their $52K event was "pretty good."

Then they see that with proper architecture, The same event should have done $246K.

That's a $190K gap. Per event.

This calculator shows you YOUR gap—based on YOUR numbers, YOUR offer, YOUR audience.

No fluff. No guessing. Just data.

Hormozi did $100M from one event.

Tony routinely hits 8-figures in a weekend.

That coach in your mastermind just did $800K.

What's the difference between their $1M+ events and your $50K events?

It's not audience size. It's not better content. It's not charisma.

It's 43 missing touchpoints in your event architecture.

See your exact revenue gap below ↓

The Results Speak for Themselves

(Real Founders. Real Events. Real Architecture.)

“I've made more money in this last week working with Lisa’s event system than I ever have with any of my launches.”

Colin Egglesfield - Hollywood Actor

“I Went from 0% conversion to 30%. Overnight, I began to apply what she taught me and started making sales from events.”

Dr. Kai Qiu - Spiritual Coach

“We launched our first event with Lisa and crushed it. $100k front-end sales, millions in the back-end. We are thrilled!”

Kathryn Porritt - Business Strategist

Want to see what YOUR numbers could look like?

The Event Engineer Calculator shows you exactly what's possible when you apply this architecture to YOUR audience size, YOUR offer, YOUR market.

Why Most Founders Are Leaving

$200K+ Per Event on the Table

(And Don't Even Know It)

Here's what's happening:

You're running events with 9-12 touchpoints.

The top 2% are engineering events with 51 touchpoints.

Those 43 missing touchpoints?

YEach one is costing you thousands in lost revenue.

Touchpoint #7 pre-event:

Positions buying decision as expected (not surprise)

Missing this? You lose 15-20% of potential buyers before content even starts

Touchpoint #18 during event:

Addresses the "I need to think about it" objection

Missing this? 30% of your "maybes" become "nos" in the first 24 hours.

Touchpoint #37 post-event:

Converts fence-sitters with specific objection handling

Missing this? You leave 30-40% of your revenue on the table after event ends.

And those are just 3 of the 43 you're probably missing.

The calculator shows you EXACTLY which phase has your biggest gap and how much it's costing you.

Who Built This Calculator

(And Why It's Accurate)

I'm

Engineering degree. Former multi-7-figure business owner.

I reverse-engineered 50+ seven-figure events including:

  • Hormozi's $100M event architecture

  • Tony Robbins' UPW conversion system

  • Russell Brunson's challenge framework

  • Dozens of quiet operators doing $1M-$5M

Found the pattern: 51 strategic touchpoints

across 3 phases.

Tested it: $52K event → $246K event

(Same list. Same offer. Different architecture.)

Now I work with Hollywood actors, 8-figure CEOs,

and founders who want SYSTEMS, not hope.

This calculator uses real data from 500+ founders

who've implemented this architecture.

The numbers don't lie.

See yours here.

Don't Leave Without Knowing

Your Number

Every day you run events without this architecture, you're leaving $$$s on the table.

The calculator takes 6 minutes.

Your revenue gap is waiting.

Free · Instant results · No credit card

Is this really free?

Completely free. No credit card.

You get immediate results showing your revenue gap.

What you do with that information is up to you.

How accurate is this calculator?

It's based on real data from hundreds of events using the 51-touchpoint architecture.

The average conversion rate (16.8%) is conservative—many clients hit 18-23%.

Your actual results will depend on your implementation, but the GAP? That's real.

What happens after I calculate?

You'll immediately see:

- Your current event revenue

- Your engineered event revenue

- Your exact gap (what you're leaving on table)

- Which phase has your biggest opportunity

Plus, we'll email you a detailed breakdown with specific touchpoints you're missing.

Then YOU decide what to do with that intel.

Will you spam me?

No. We'll send you:

1. Your detailed results (immediately)

2. Follow-up with case studies (day 2-7)

3. Info on how to close your gap (if you're interested)

That's it. We hate spam as much as you do.

Unsubscribe anytime with one click.

Let’s see what you’re leaving on the table…

The Event Engineer Calculator shows you exactly

what's possible when you apply this architecture

to YOUR audience size, YOUR offer, YOUR market.

DISCLAIMER: Individual results vary significantly based on market conditions, personal effort, prior experience, and consistent implementation of strategies. Success in business requires dedication, strategic thinking, and sustained effort over time. No specific outcomes, timeframes, or financial results can be guaranteed.

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For the best experience, please view this page on desktop. We're currently optimizing the mobile version and will have it ready soon.

Thank you for your patience!

- The Event Engineer Team